this paper discusses the influence of Internet applications in various regions, excluding the level of Internet infrastructure construction and technology.

so the title is “why Europe is lagging behind in the Internet Era”. The interpretation of this article is: “why Europe has no well-known applications in the Internet Era”

what do you think the role of the Internet should be?

in my understanding, the direct role of the Internet is to greatly reduce the cost of information dissemination. In this case, who benefits from reducing the cost of information dissemination – the greater the benefit, the faster the development of the Internet; The advantages are smaller, and the development of the Internet is slower.

based on this assumption, let’s analyze the development of the Internet in four regions and six comparisons:

1. It’s not wrong that the Internet in the United States and Europe originated in the United States, but today we see that there are still more famous Internet companies in the United States and less in Europe. Even we have a feeling that it seems that Chinese Internet companies don’t have to be as bad as Europe (right? We’ll talk about it later).

in my opinion, the reason for the rapid development of the Internet in the United States is very special in all countries: in terms of the cost of information dissemination, the social development level of the United States and Europe is the same, and the opportunities brought by cost reduction are the same. However, it is important that American culture is unified.

in Europe, a network application must face consumers all over Europe. In this way, the cost of this application can be diluted to each consumer, so that the ratio of cost and income can be relatively low. Cough, at this time, you will find: your sister, there are so many small countries and so many languages, and I can’t afford to go down the cost…

while the United States is basically English. Well, the cost of the same application is much lower…

if an application has the same benefits in Europe and the United States, Then this application will make a lot of money in the United States and bring cash to the company. With cash, the company can continue to expand and expand more and better products. In Europe, it’s a matter of profit or not.

2. The United States and Japan, Japan and the United States have similar population size and similar cultural unity (the cultural unity of Japan should be higher than that of the United States). However, the development of the Internet in Japan is still not as good as that in the United States. In fact, the reason is very simple: other industries in Japan are too strong, and Japan’s cultural expansion ability is not as strong as expected.

you see, when the Internet sprouted, Japan was in the bright afterglow of the golden age (in the 1970s and 1980s, Japan’s economic strength was close to the United States): there was a very profitable business in hand, and you didn’t always invest so much in new things ~ when the Internet broke out in the 1990s, because of the early investment of the United States, So at this time, it seems that the online world is dominated by the United States. Of course there is no part in Japan (there is no part in the world).

in the 00’s? Bubbles, bubbles, and constant bubbles make Japan unable to catch up with the new Internet shift. And during this period, the United States turned to finance (the 01 year Internet bubble burst, and the straw that the Fed grasped was subprime mortgage, which was the direct cause of the 08 year financial crisis). From the perspective of the Japanese, it is better for me to do finance as well. (in fact, at this time, the reason why the Japanese ignore it due to the strength of other industries is not very convincing. Therefore, we have a critical understanding of this period in the 2000s.) (about sun Zhengyi and Softbank, later).

about Japan’s cultural expansion ability: you will find that Japan’s cultural exports are at the consumption level, at least far less influential than the “universal value” publicity of American blockbusters. Chinese people may yearn for “universal values” like the United States (neutral, please don’t over interpret), but Chinese people will not believe in Japanese culture for various and complex reasons (of course, there is always a small group of people… I won’t say that). Moreover, after the development of Internet companies in the United States, overseas markets can explore Europe, at least there is no problem in Britain. Where did Japan open up?? There are historical grievances in East Asia, but the Internet in Southeast Asia is not so developed…

,

,

and

from the perspective of cost, although the Internet has greatly reduced the cost of information, this cost: when the Japanese were strong, it was not a major good for Japan (it was a good thing for Americans who were forced into a corner by the Japanese economy), When the Japanese declined, the cost was slightly higher.

3. The United States + Europe + Japan and China are really a very strange phenomenon: the development of e-commerce in China is in full swing and has the posture of competing with the United States and Europe.

,

,

and

the favorable information cost brought by the Internet is of great value to China, which is much higher than that of other countries: China’s information dissemination facilities are not as mature as the development of the United States, Europe and Japan, and the Internet is a relatively low-cost high starting point – this is the original driving force for China’s development of the Internet. For example, China’s financial system is imperfect, and the use of various financial cards is not as convenient as that of the United States, Europe and Japan; China’s credit system is not perfect, and there is no degree that urinating on the street in the United States, Europe and Japan can affect health insurance (exaggerated, critical understanding, ha ~); China’s payment system is not perfect. Well, did you know that China’s PKI (public key instrument) was basically completed in 2002?

,

,

,

but it is not enough to have power alone. India also has power, but India has not heard of anything with a population similar to China. Oh, by the way, India is still a big country in the software outsourcing industry. At this time, we should see the significant differences between China and other third world countries:China not only has power, but also has a little strength, and there is also a little power generated by strength.

China’s industrialization foundation is good compared with other third world countries from any angle. This can be seen from the talent reserve (illiteracy rate, etc.) and the development degree of heavy industry. Well, why do you have to read online? How can computers that surf the Internet be assembled by themselves (many countries can’t even assemble…). The strength of

,

,

and

has also generated a little power: the real development of the Internet can not only rely on doing some consumption level things, especially in China, a country where users have no habit of paying for Internet products. Then, China’s Internet must have some industrial level things: the Internet must play a role in China’s industrialization.

so Ma Yun made a “yellow page” and succeeded, because this is a way for Chinese enterprises to access the Internet. So Ma Yun succeeded in Taobao, because this is a way for Chinese factories to get rid of channel providers. So Ma Yun did Alipay successfully because it is a way for users to get rid of trouble and keep up with the times.

,

,

and

these people taste the sweetness of the Internet, so they will support the development of the Internet, which is also a reason for Ma Yun’s empire.

in terms of expansion capacity, China’s population size is one order of magnitude larger than that of the United States, Japan and Europe: Well, I can do a little financial support by visiting Olympic venues for the Olympic Games. This population size has been able to make a large number of websites (such as historical records) to run. In other words, the population size, in the Internet bubble period, China’s companies can draw more VC guarantees.

in other words, Chinese Internet enterprises do not have many willingness to expand abroad – domestic expansion alone is very addictive ~ this leads to the steadiness of Chinese Internet enterprises in foreign expansion.

for example: dear, remember eBay on the Bank of Daming Lake? The expansion was too early, and the target market was not investigated clearly. It was directly lost to Taobao in China, and I didn’t hear of any creation in other countries. As for Chinese enterprises, after saving enough money, they can expand in Southeast Asia, East Asia, and then Europe and the United States. To sum up, the reason for the development of China’s Internet is really the most special, perhaps the healthiest and powerful reason in the world. Of course, there are many other factors. Let’s continue to analyze them.

4. The United States and China are three different: different population size, different social development stages and different technical levels.

,

,

and

are expressed in front of both. Of course, the technology level of the United States is high ~ but the problem is that all-round high technology in the United States has not been smoothly transformed into income in the accounts.

what is high technology in the related fields of the Internet? Artificial intelligence has just been developed in the past two years, but it has not received a great response in the market. Load balancing is something like the United States. People don’t need money and don’t have enough power to invest. (well, you see, even three or even four wire Internet applications such as dianping.com are engaged in load balancing. Three wire Internet applications in the United States? Well, I haven’t heard of them… Under this criticism).

so you see, the advantages of the United States to China mainly lie in: strong technical reserves (people come out with so great artificial intelligence, pro!!! Where is China) are not converted into money, low technology cost, and people don’t need to do many technology research and development that China must do (balanced load is full of tears).

5. There are many differences between Japan and China, which will not be expressed here. Here only a few differences are said: because Japan’s logistics system is too sound, the power of Japanese online shopping is not as strong as that of China. How strong is it? The house number is clear. There will be no such situation in China that you don’t even know your own house number. All kinds of small shops go deep into the grass-roots level. When Americans buy things in big malls, the Japanese buy a whole set of guys by visiting more small shops.

,

,

and

are just investment groups represented by Japan’s Softbank, which has sprung up in the world. It should be said that they have learned some real things from American finance and invested in a large number of Internet enterprises in China. More shots, of course, more hits the target. This is probably Japan’s most wonderful move in the Internet era. But don’t forget, at least there is another United States competing with him for investment…

6, Europe and China, which should be the highlight of this article.

when the Internet just got up, Europe could be regarded as the world’s leader, comparable to the United States. The funny thing is that since then, all kinds of small countries and few people in Europe have greatly hindered the development of the European Internet industry: can you imagine the embarrassment of developing a network protocol by universities in various European countries? What’s more interesting is that if there were not a series of TCPIP agreements, Europe would still have a lot of such agreements.

, a Europe that is not united internally, has lost in the Internet era from the very beginning.

if it’s just internal non union. The problem is that although the hollowing out of industry in Europe is not as serious as that in the United States, there are only industries in Europe that make a lot of money: either precision instruments, or high-end chemicals, or selling luxury goods, or selling Eastern European girls and white powder (PIA). You see, do these industries have the power to surf the Internet?

in China, if you had a shoe factory in the 00’s, at least you would take out the defective products of the factory and clean them up on Taobao ~ it is estimated that the clearance effect would be good (I have a pair of shoes like this, but one stitch is not ordered ~ I can’t see it basically).

but Europe??The order mode and production mode of the above industries do not support such online consumption mode. In other words, the hollowing out of industries in Europe and the United States directly leads to the products that consumers consume the most. They don’t make them themselves… They are all made in China. This situation leads to the fire of Taobao in China, but there is no such model in Europe and America. By the way, neither does Japan.

of course, people in Europe are wronged. Even if I have a small country and few people, even if I don’t have low-end industry, if I can carry out marketing like Xiaomi, I can get something in the Internet Era ~ cough, Small countries and few people are doomed to be unable to engage in Xiaomi marketing in Europe… Tens of millions of Xiaomi fans can form countries in Europe (the gender ratio is worrying, and it is estimated that they have to rely on the girls in Eastern Europe).

the decline of Europe has congenital deficiencies: small countries and few people. This deficiency has directly led to the failure of various online marketing means and online social products in Europe.

the hollowing out of industry in Europe is not hard the day after tomorrow: people would rather get unemployment benefits than work, so even the Internet can’t spare you.

by the way, in fact, there are several network products in Europe that can be sold: angry bird 1, angry bird 2, angry bird 3…

as for Nokia: people are not Internet products. Hum Q (s ^ t) r summary: look, The information transmission cost reduced by the Internet is used by Europeans to dump girls and smoke white powder. Don’t you work anymore…